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Digital Marketing for Tourism Operators

Learn tips and tricks for promoting your business online. This 2-hour workshop with Suzanne Scott focused on the basics of creating a website and specific tools for driving traffic to your tourism establishment with social media (Facebook, Twitter and Instagram). All levels of knowledge will gain some insight to social media and the Digital Tourist.

Suzanne Scott is a leader in the craft industry. She is a potter and marketer of her family business, Village Pottery. She has used digital marketing to greatly increase sales to Village Pottery and has been training other small business owners to do the same. Suzanne manages over a dozen social media accounts and is an event planner with the Etsy Artisans of PEI as well as PEI Crafts Council President.

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